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Fashion · European DTC Apparel Brand

European DTC apparel brand scaled revenue +320% in six months.

A fast-growing European apparel brand needed to break through a profitability ceiling on paid. We rebuilt the funnel end-to-end — creative, media buying and retention.

+320%

Revenue Growth

5.8×

Blended ROAS

6 Months

Period

5 EU

Markets

The challenge

The brand had strong product-market fit but stalled paid performance, weak creative volume and limited visibility into true profitability across markets.

Our approach

  • 01

    Rebuilt Meta and Google account structure for profitable scale.

  • 02

    Launched a creative testing framework producing 40+ variants per month.

  • 03

    Implemented server-side tracking and clean attribution across markets.

  • 04

    Layered retention flows in Klaviyo to lift LTV and repeat rate.

The outcome

Revenue grew 320% in six months at a blended 5.8× ROAS, expanding from one core market to five across Europe.

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